Frequently Asked Questions

Customer Benefits

What are the customer benefits of uniting these companies?

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This is an opportunity to create a "best of the best" shopping experience for all outdoor enthusiasts. It means more selection as we are bringing together the best in fishing with Bass Pro Shops, the best in hunting with Cabela's and the best in boating with Tracker Boats and our White River Marine brands. Increased buying power will also help us deliver greater value to our customers. At the same time, it means continuing to provide unmatched expert service. In general, we plan to retain and grow everything customers love about both brands. As a bonus, we are a powerful, unified voice for conservation and become a stronger advocate for the outdoors and sportsmen's rights.

Customer Benefits

What are the customer benefits of uniting these companies?

+

This is an opportunity to create a "best of the best" shopping experience for all outdoor enthusiasts. It means more selection as we are bringing together the best in fishing with Bass Pro Shops, the best in hunting with Cabela's and the best in boating with Tracker Boats and our White River Marine brands. Increased buying power will also help us deliver greater value to our customers. At the same time, it means continuing to provide unmatched expert service. In general, we plan to retain and grow everything customers love about both brands. As a bonus, we are a powerful, unified voice for conservation and become a stronger advocate for the outdoors and sportsmen's rights.

Customer Benefits

What are the customer benefits of uniting these companies?

+

This is an opportunity to create a "best of the best" shopping experience for all outdoor enthusiasts. It means more selection as we are bringing together the best in fishing with Bass Pro Shops, the best in hunting with Cabela's and the best in boating with Tracker Boats and our White River Marine brands. Increased buying power will also help us deliver greater value to our customers. At the same time, it means continuing to provide unmatched expert service. In general, we plan to retain and grow everything customers love about both brands. As a bonus, we are a powerful, unified voice for conservation and become a stronger advocate for the outdoors and sportsmen's rights.

Customer Benefits

What are the customer benefits of uniting these companies?

+

This is an opportunity to create a "best of the best" shopping experience for all outdoor enthusiasts. It means more selection as we are bringing together the best in fishing with Bass Pro Shops, the best in hunting with Cabela's and the best in boating with Tracker Boats and our White River Marine brands. Increased buying power will also help us deliver greater value to our customers. At the same time, it means continuing to provide unmatched expert service. In general, we plan to retain and grow everything customers love about both brands. As a bonus, we are a powerful, unified voice for conservation and become a stronger advocate for the outdoors and sportsmen's rights.

Customer Benefits

What are the customer benefits of uniting these companies?

+

This is an opportunity to create a "best of the best" shopping experience for all outdoor enthusiasts. It means more selection as we are bringing together the best in fishing with Bass Pro Shops, the best in hunting with Cabela's and the best in boating with Tracker Boats and our White River Marine brands. Increased buying power will also help us deliver greater value to our customers. At the same time, it means continuing to provide unmatched expert service. In general, we plan to retain and grow everything customers love about both brands. As a bonus, we are a powerful, unified voice for conservation and become a stronger advocate for the outdoors and sportsmen's rights.

Customer Benefits

What are the customer benefits of uniting these companies?

+

This is an opportunity to create a "best of the best" shopping experience for all outdoor enthusiasts. It means more selection as we are bringing together the best in fishing with Bass Pro Shops, the best in hunting with Cabela's and the best in boating with Tracker Boats and our White River Marine brands. Increased buying power will also help us deliver greater value to our customers. At the same time, it means continuing to provide unmatched expert service. In general, we plan to retain and grow everything customers love about both brands. As a bonus, we are a powerful, unified voice for conservation and become a stronger advocate for the outdoors and sportsmen's rights.