Northland Rippin' Shad Lipless Crankbait

Pull the fish directly to your bait with the Northland® Rippin' Shad. This lipless crankbait calls fish in from near and far, no matter how dark or dingy the water, with its aggressive vibrating action and extra-loud rattles. Whether vertical jigging under the ice or casting in open water, you can fish it as aggressively or subtly as you want; the Rippin' Shad has a flat head design that imparts a pronounced, very tight wiggle at any speed, and because it's internally weighted, maintains a perfectly balanced horizontal position when at rest. Pike, walleye, perch, crappie, trout, and even bull bluegill will all readily crush a Rippin' Shad. Lifelike profile, with 2 razor-sharp treble hooks; a great search bait, any time of year.

• Aggressive wiggle plus extra-loud rattles
• Easy for fish in dark water to locate
• Can be fished with aggressive or subtle action
• Flat head design imparts a tight wiggle
• Internally weighted to hang level when at rest
• Lifelike profile, with 2 razor-sharp treble hooks
• For ice fishing and open water