Lure Selector

Some people just have a knack for catching bass, right? No matter what, they always seem to catch a few.

Well, guess what—there’s a method to their madness. Catching bass isn’t about luck, or finding a magic spot, or even having the best gear. More than anything, folks catch bass by adapting to changing conditions.

How can you know which lure to choose for a given situation? Experience matters, of course; that comes with time on the water. However, understanding the factors that directly affect bass activity—and knowing which lures match up best with those factors—can put you face-to-face with the biggest bass of your life.

Basically, there are 3 main factors to consider: light level, water clarity, and depth. No matter where in the country you fish, bass respond to changes in those conditions in much the same way. In general, bright light makes them less active, while cloudy days stimulate feeding; clear water expands the strike zone, while muddy water constricts it; and bass will move up and down in the water column according to forage availability, cover, comfort level, and more.

To help you hook up with more bass, our pro staff has created a quick-reference guide with specific lure recommendations for a number of situations, based on these critical factors. Keep these basic tendencies in mind as you fish, and stay positive that you’re on the right track. Remember, bass-catchin’ success is only a cast or two away!