All Star Managers Adventure
starfish Letter from Johnny Morris Letter from Johnny Morris
lure Visit our Dania Store Visit our Dania Store
shells Islamorada Fish Company Restaurant Islamorada Fish Company Restaurant
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All Star Managers Adventure

Welcome to the Florida Keys!


We are thrilled to have you join us for the 2021 All-Star Managers’ Adventure! We look forward to your arrival and hosting you in the beautiful Florida Keys for what is sure to be an unforgettable experience.

Your transportation, lodging, meals and activities have been arranged exclusively for you, the Best of the Best Store Managers.

Johnny & John Paul have planned an exciting event – one that promises to be fun, productive and, hopefully, very meaningful (with a surprise or two thrown in along the way). While getting to know each other better we will enjoy great activities and food. We will learn about our company’s proud fishing heritage. And we will explore some of the most beautiful scenery this country has to offer.

So, get ready. An ALL-STAR ADVENTURE is just around the corner.


IMPORTANT NOTE: We will be sending you 2 luggage tags before your arrival. Please be sure to fasten the provided luggage tag to your bag before arrival. This will ensure that your luggage is delivered to the correct location. We recommend packing light with one carry-on bag.


Sunday, May 23

Attire: Business Casual

  • Please arrive for your flight two hours prior to your scheduled departure.
  • If you encounter a travel delay, please call American Express Global Travel at 1-669-210-8002. However, if your flight is changed by the airline directly, please notify Jacquelyn Lonsberry at 417‑598‑9235.
  • Upon your arrival in Fort Lauderdale, a chauffeur will greet you in baggage claim and transport you to your next destination, the Marriott Harbor Beach Resort in Fort Lauderdale.
    Fort Lauderdale Airport: 100 Terminal Drive, Fort Lauderdale, FL 33315
10:00am-5:00pm Free time to relax and enjoy resort amenities at the Marriott Harbor Beach Resort
3030 Holiday Drive, Fort Lauderdale, FL 33316
6:30pm-8:30pm Enjoy dinner at the Sea Level Restaurant at the Resort with your fellow Store Managers!
  • We have reserved the group under "Bass Pro Shops"
8:03pm Sunset.

Monday, May 24

Daytime Attire: Business Casual
Evening Attire: Beach Casual

8:00am-10:00am Enjoy breakfast with a view at the Riva Restaurant at the Resort
  • We have reserved the group under "Bass Pro Shops"
10:30am-11:00am Board a shuttle outside the main lobby entrance. Please bring your bags! You will not be returning to the room.
11:00am-1:00pm Upon your arrival, we hope you will explore our 4th store, the beautiful Dania Beach Bass Pro Shops, and enjoy lunch at the Islamorada Fish Company.
1:00pm-1:30pm Meet outside the front entrance of the Islamorada Fish Company to board shuttles. Please be prompt!
1:30pm-4:00pm Shuttles travel to Islamorada, Florida.
Relax & enjoy the camaraderie with your fellow Store Managers!
4:00pm-5:00pm Arrive at Cheeca Lodge Resort & Spa, and pick up your credentials at the registration area located in the Sunrise Ballroom.
81801 Overseas Highway, Islamorada, FL 33036
Very Important: the experience card in the back of your name tag designates your sportfishing experiences during your stay, the colors represent your daily experience and the numbers represent your shuttle loading times. You have been strategically placed in this order for your convenience and the best adventure!
4:30pm-6:45pm Free time to relax and refresh in rooms.
6:45pm-7:00pm Dinner shuttles load outside Cheeca Lodge.
Please be prompt!
7:00pm-8:00pm Cocktails hour at The Point at Islamorada Fish Company.
8:00pm-10:00pm Dinner and entertainment.
8:04pm Sunset.
10:00pm-10:15pm Load shuttles to Cheeca Lodge.

Tuesday, May 25

Daytime Attire: Fishing Apparel
Evening Attire: Beach Casual

6:45am-7:45am Board shuttles outside Cheeca Lodge – your sportfishing adventure awaits!
Important: match the color on your Experience Card to the shuttle driver’s hat outside Registration. Please note the number on the back of your badge for your loading times.
6:45am – loading numbers 1-9
7:00am – numbers 10-39
7:05am – numbers 40-69
7:15am – numbers 70-99
7:20am – numbers 100-114
7:00am-8:00am Arrival & check-in to marinas:
  • Your host will be wearing a Bass Pro/Cabela’s hat, they will help direct you to your captain!
  • Boxed breakfast and lunch options will be available at each marina. Beverages will also be provided.
8:00am-4:00pm Backcountry & off-shore sportfishing adventure.
We recommend lightweight clothing and closed toed shoes.
3:30pm-4:30pm After you weigh your catch of the day with your captain, board shuttles to Cheeca Lodge.
4:00pm-5:45pm Free time to relax and refresh in rooms.
5:45pm-6:00pm Dinner shuttles load outside Cheeca Lodge.
Please be prompt!
6:30pm-8:00pm Cocktails and hors d’ oeuvres at Valhalla. We have a few surprises for you!
8:00pm-10:00pm Dinner and entertainment.
8:05pm Sunset.
10:00pm-10:30pm Load shuttles to Cheeca Lodge.

Wednesday, May 26

Daytime Attire: Fishing Apparel
Evening Attire: Beach Casual

6:45am-7:45am Board shuttles outside Cheeca Lodge – your sportfishing adventure awaits!
Important: match the color on your Experience Card to the shuttle driver’s hat outside Registration. Please note the number on the back of your badge for your loading times.
6:45am – loading numbers 1-9
7:00am – numbers 10-39
7:05am – numbers 40-69
7:15am – numbers 70-99
7:20am – numbers 100-129
7:00am-8:00am Arrival & check-in to marinas:
  • Your host will be wearing a Bass Pro/Cabela’s hat, they will help direct you to your captain!
  • Boxed breakfast and lunch options will be available at each marina. Beverages will also be provided.
8:00am-4:00pm Backcountry & off-shore sportfishing adventure.
We recommend lightweight clothing and closed toed shoes.
3:30pm-4:30pm After you weigh your catch of the day with your captain, board shuttles to Cheeca Lodge.
4:00pm-6:00pm Free time to relax and refresh in rooms.
6:00pm-7:00pm Roundtable meeting located in Bougainvillea Ballroom.
7:00pm-8:00pm Cocktail hour at South Beach at Cheeca Lodge.
8:03pm Sunset.
8:00pm-10:00pm Dinner and entertainment at South Beach.

Thursday, May 27

Daytime Attire: Business Casual

5:00am-11:00am Luggage Pull.
Important: Please have your bags packed and leave them inside your room by the door. The bellman will transport them directly to the shuttles outside Registration. You will NOT be returning to your room. If you are a late departure and would rather keep your luggage, you may store it in the Hospitality Suite at Sunrise Ballroom.
6:00am-12:00pm Hospitality Suite in Sunrise Ballroom for late departures.
7:00am-9:00am Farewell breakfast in Nikai Restaurant at Cheeca Lodge.
9:30am-12:00pm Airport departures begin, board shuttles to Fort Lauderdale outside Cheeca Lodge Registration.
  • Need to arrive 1.5 hours before your flight time
  • Please arrive to bell stand 15 minutes prior to your shuttle departure time
  • See departure letter for more details
Important: The last shuttle will be departing Cheeca Lodge at 12:00pm, all flights leaving at 4:00pm and later will be taken to the Dania Beach Bass Pro Shops.
11:00am Check out.
2:00pm-5:00pm Hospitality Suite Inside the Islamorada Fish Company at the Dania Beach Bass Pro Shops
  • Airport shuttles will pick up outside the restaurant’s main entrance
starfish General Managers Map General Managers Map

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