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Bass Pro Shops® News Releases

Bass Pro Shops recognized by National Shooting Sports Foundation as industry leader
February 27, 2014

SPRINGFIELD, Mo. – The National Shooting Sports Foundation presented the 2013 SHOT Business Retail Chain of the Year award to Bass Pro Shops, an outdoor retailer specializing in hunting, fishing, camping and other outdoor gear. The award was presented to Bass Pro Shops founder and CEO Johnny Morris at the 2014 SHOT Show, in recognition of the company’s dedication to hunting, recreational shooting, and promoting safety and conservation.


“The SHOT Business Awards celebrate leadership—leadership in the shooting sports industry and leadership in the community,” said Slaton White, editor of SHOT Business magazine. “Bass Pro Shops was selected for this award because of its ongoing commitment to the shooting sports and conservation. It has also been a generous supporter of community outreach efforts across the country.”


Bass Pro Shops has demonstrated longstanding support for hunting and recreational shooting in a variety of ways. Their commitment ranges from supporting agencies and organizations that are dedicated to conservation, hunting and shooting to partnering with the NRA to bring a world class sporting arms museum to the Midwest. The NRA National Sporting Arms Museum is the result of Bass Pro Shops donating, designing and building the 7,500-square-foot facility at its flagship superstore in Springfield, Mo., while NRA provided the firearms, text and storylines for the exhibits. The museum, home to more than a thousand firearms, focuses on the history of hunting, conservation and freedom.


In addition, Bass Pro Shops hosts free in-store events, seminars and classes at all retail locations to help people learn and improve their hunting and shooting skills and even offers shooting opportunities at its 11 in-store shooting ranges. Stores across the U.S. and Canada also offer hunter safety education course to make it easier for new hunters to get certified. Another way Bass Pro Shops upholds our hunting and shooting traditions is by providing discounts and making donations in support of sharing our outdoor heritage with youth, women, people with disabilities, active and retired military personnel, and families.


“No doubt many factors entered into the decision-making process but key factors most certainly included the remarkable combined efforts of our many talented team members; our long-standing support for conservation and hunter safety education, and out steadfast commitment to setting industry high standards for complying with state and federal laws,” said Morris. “We’re deeply honored to receive this recognition from the National Shooting Sports Foundation. And I’m proud of our team’s record of giving back to support the future of the sports we serve.”


For more information about how Bass Pro Shops contributes to the future of conservation, hunting and recreational shooting, visit


Suggested Photo Caption: Slaton White (l), editor of SHOT Business magazine, presents Bass Pro Shops founder and CEO Johnny Morris (r), with the 2013 SHOT Business Retail Chain of the Year award.


About Bass Pro Shops®
Bass Pro Shops®, which specializes in outdoor fun, operates 85 retail stores and Tracker Marine Centers across America and Canada that are visited by more than 116 million people every year. Bass Pro Shops stores, many of which feature restaurants, offer hunting, fishing, camping and other outdoor gear while their catalogs and website serve shoppers throughout the world. The company’s Tracker Marine Group® (, which has produced the number one selling brand of fishing boats for more than 35 years, manufactures and sells a variety of boats for fishing and cruising. Family fun is on tap at Bass Pro Shops resort Big Cedar Lodge® (, voted number six by Travel + Leisure Magazine as World's Best Hotels for Families. For more information, visit  To request a free catalog, call 1-800-BASS PRO.  Follow us on Facebook at


Media Contact: Tammy Sapp,, 417-873-5022